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In 1993 former rally driver Ken Block (along with Damon Way) founded the American brand DC Shoes, a new era of skateboard footwear was born. Since then the company evolved to one of the most successful labels when it comes to skate shoes. With an enormous range of products DC does not only reach out to action sport athletes, but also to men, women and kids, which are just on the look-out for casual apparel or accessories. As one of the leading skate and snow footwear labels DC Shoes has also a world class pro team of skaters, snowboarders, surfers, bmx and rally drivers.